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Full Time/Permanent ( First Shift (Day) )
Jeddah, Saudi Arabia
business, computer science or related field experience.
7 Years(working directly with web and mobile eCommerce businesses - 5+ years in job-related experience within Project Management, Marketing, Communications, Advertising role, or equivalent work experience)
Nov 17, 2020
Oct 17, 2020
The eCommerce Manager is responsible for conversion optimization, user experience, and digital analytics activity aimed at helping the organization reach its commercial and visitor targets for its digital platforms such as website and mobile app.
Contribute to the overall Digital strategy
Identify, recommend, and execute strategies and initiatives to drive conversion rates, revenue and profitability
Ensuring the airline e-transaction experience is the core revenue generation activity, with primary focus on mobile and website
Increase self-servicing share to reduce cost-of-sales and servicing
Establish mobile and website as the preferred point-of-contact for all customers
Ensure the airline mobile strategy is aligned with and develop a cutting-edge technology in respect to the general airline industry and mobile trends. We want to be an award-winning airline in this area.
Identify ancillary revenue opportunities in the mobile and web sales environment
Ensure selection of payment gateways is optimal for the always connected customer who want intuitive choices around booking a flight quickly and browsing for leisure
Define and deliver the search engine optimization (SEO) strategy
Deliver results for key product metrics and goals that support business objectives
Contribute to and help execute the airline’s search engine marketing strategy
Contribute to and help execute the airline’s affiliate marketing strategy
Contribute and help execute e-marketing initiatives such as email marketing
Identify new areas of eCommerce opportunity beyond current organizational thinking
Identify and communicate business needs based off analysis for improved website functionality and enhanced customer experience to dramatically grow the business
Determine key performance metrics and incorporate them in the user experience design and processes.
Manage both web and mobile analytics, be familiar with tagging, tracking and reporting capabilities of well-known analytics platforms
Make key trade-off decisions when required, smartly using data when it exists and solid judgment when it doesn’t, escalating as appropriate
Responsible for online customer experience and related project management.
Manage approach to mobile application development
Translate organizational and departmental objectives into e-commerce objectives and KPIs
Work with Revenue Management and Network and Sales departments to embed the mobile sales channel in our fare, sales and distribution processes
Builds a strong positive relationship across the organization by engaging and communicating with superiors and with peers.
Maintains a productive, inspiring relationship with the agencies and vendors with an aim of delivering insightful and innovative digital solutions
Manage all aspects of web analytics related to eCommerce and communicate relevant information to team members, executive leadership and cross-functional partners.
Engage in constructive conversations with key stakeholders, including senior executives, while continually building professional and productive relationships
Works with established digital partners (Google, Facebook) and with industry partners (aviation technology companies) to ensure the strategy stays relevant and continues to innovate
Is always on the forefront of digital innovation, proposes, develops and implements ideas that innovate and engage
Manages research projects to ensure consumer understanding that can be translated into superior communication
Advocates and disseminates best practice, new learnings and developments across digital, mobile and new technologies within the organization
Maintains high ethical standards of the team and compliance with Saudi laws, customs and social responsibilities.
Knowledgeable about online sales and marketing technologies and latest industry trends across online retail and online travel in particular.
Knowledge of Google Tag Manager, Google Analytics, or other web analytics platforms.
Knowledge of SEO, SEM and web traffic acquisition strategies
Knowledge of web optimization, A/B/multivariate testing and data-driven marketing techniques
Bachelor’s degree in business, computer science or related field experience.
7+ years working directly with web and mobile eCommerce businesses
5+ years in job-related experience within Project Management, Marketing, Communications, Advertising role, or equivalent work experience
Previous experience in digital marketing with focus on mobile in a large consumer focused organization in KSA (can be agency side)
Understanding of the vendor / supplier environment in KSA.
Previous airline experience preferred
Experience with using data and analytics to drive optimization
Experience web traffic acquisition and conversion strategies
Job related Skills
Expert user of technologies that drive eCommerce
Good understanding of analytics, including Google Analytics and Google Tag Manager
Consumer focus evidenced by ability to provide understanding of behaviours, drivers and attitudes of Saudi digital youth
Good presentation skills and ability and confidence to present to senior management
Ability to analyze and resolve complex problems, with strong attention to detail
Ability to prioritize and work under pressure to deliver results
Project management skills, ability to deliver a project from concept to execution
Strong individual contributor but also able to perform as a functional team leader and hands-on manager
Good presentation skills and ability and confidence to present to senior management level
In depth understanding of digital and web technologies
Strong technology focus and familiarity with underlying eCommerce technologies with proven ability to partner with software development teams on investments and planning decisions
Please note that Recruitment Policy in CITC is based on its Recruitments for Talent that full fills specific Job Requirements.
We look for hiring those who possess the abilities and qualification required by the Job.
Therefore, the Recruitment will not be based on the order of Application rather on Vacant Position and their requirements.
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